I bought a brand book a while back, a fashion fairy tale released by Chopova Lowena. I think their designs are so interesting, but I’ll probably never buy their clothing because it’s so expensive and realistically not my style. So the book was such a great way to hold a piece of that in a way that makes sense for me. I don’t do a lot of client work (we publish our own projects) but producing a book our mag for the right client (with the right budget) could be fun.
first of all - love your projects and by extension, Mildew! you guys literally sit in that cool spot that's between art books and magazines. and also, I need to check out the Chopova Lowena books, I am obsessed with them :)
Oh thank you so much! We’re definitely producing more artist books this year, in addition to some essay collections, even some fiction! I’m excited. And yes Mildew is so good, Ellen’s a genius.
very late to say that I was very flattered to be mentioned herein, Vik - I'm glad our conversation resonated. A general sense of mine is that we'll see lots of image+interview-forward publishing projects (made in the style of magazines) in 2025, and that some of them will appear in physical form too. Case in point the Flamingo Estates book (published by Chronicles) which felt more magaziney than hardcover to me, editorially - but also works as a coffee table / bookshelf statement too.
it is! But it'd be similarly gorgeous as a glossy style magazine, or as a slide show projected in-store, with the audio of the interviews piped in, museum-style, beneath the transcripts of conversations. A lot to play with - and a lot to look back and iterate on!
i find it so hard to navigate print, especially when it comes to modern fashion magazines. they all seem the same at first: a ton of ads, lots of editorials and a few interviews here and there. this rounds up to magazines being mostly images and rarely text and complicates the understanding of its spirit, or essence for me, like you said: as if it’s written in a different language.
I bought a brand book a while back, a fashion fairy tale released by Chopova Lowena. I think their designs are so interesting, but I’ll probably never buy their clothing because it’s so expensive and realistically not my style. So the book was such a great way to hold a piece of that in a way that makes sense for me. I don’t do a lot of client work (we publish our own projects) but producing a book our mag for the right client (with the right budget) could be fun.
first of all - love your projects and by extension, Mildew! you guys literally sit in that cool spot that's between art books and magazines. and also, I need to check out the Chopova Lowena books, I am obsessed with them :)
Oh thank you so much! We’re definitely producing more artist books this year, in addition to some essay collections, even some fiction! I’m excited. And yes Mildew is so good, Ellen’s a genius.
very late to say that I was very flattered to be mentioned herein, Vik - I'm glad our conversation resonated. A general sense of mine is that we'll see lots of image+interview-forward publishing projects (made in the style of magazines) in 2025, and that some of them will appear in physical form too. Case in point the Flamingo Estates book (published by Chronicles) which felt more magaziney than hardcover to me, editorially - but also works as a coffee table / bookshelf statement too.
that book is gorgeous!
it is! But it'd be similarly gorgeous as a glossy style magazine, or as a slide show projected in-store, with the audio of the interviews piped in, museum-style, beneath the transcripts of conversations. A lot to play with - and a lot to look back and iterate on!
Love the question of “is it a book or a magazine?”. Makes me think of the mags that do huge hardcover issues. Fun editorial debate!
i find it so hard to navigate print, especially when it comes to modern fashion magazines. they all seem the same at first: a ton of ads, lots of editorials and a few interviews here and there. this rounds up to magazines being mostly images and rarely text and complicates the understanding of its spirit, or essence for me, like you said: as if it’s written in a different language.
found a magazine that’s literally images only: https://www.instagram.com/bill_magazine?igsh=Z2xybjY2Z2Fic2E1
Vik <3 a great synergy